German automakers will once again set standards in innovation, performance, and design in 2025. While electric mobility and hybrid drivetrains continue to gain importance, established models maintain their leading positions. This article analyzes the top 10 best-selling luxury cars from Germany – based on current sales figures and technical highlights.
1. Mercedes-Benz GLC
Units sold (Jan.–Feb. 2025): 6,027 (+22.7% compared to previous year) The compact SUV impresses with its balanced package of sportiness and comfort.
| Mercedes-Benz GLC (2025) |
Data |
| Engine options |
2.0-liter hybrid, plug-in hybrid, AMG variants with up to 671 hp |
| Performance |
255 hp to 671 hp |
| Acceleration (0–100 km/h) |
6.2 seconds (base variant) to 3.5 seconds (AMG) |
| Equipment highlights |
Augmented reality head-up display, AIRMATIC suspension, MBUX infotainment |
| Price (from) |
62,900 € |
2. BMW X1
Units sold (Jan.–Feb. 2025): 5,629 (+38.4%) BMW’s entry-level SUV impresses with agile handling and state-of-the-art technology.
| BMW X1 (2025) |
Data |
| Engine options |
1.5-liter petrol engine (136 hp), 2.0-liter diesel engine (150 hp) |
| Equipment highlights |
Cornering light assistant, 10.25-inch digital cockpit, massage seats |
| Security |
5-star Euro NCAP, emergency braking assistant |
| Price (from) |
49,500 € |
3. Volkswagen ID.7
Units sold (Jan.–Feb. 2025): 6,111 (+2,478.5%) Volkswagen’s electric sedan dominates the e-mobility category.
| VW ID.7 (2025) |
Data |
| Range (WLTP) |
642 km |
| Charging time (10–80%) |
25 minutes (DC fast charging) |
| Performance |
204 HP (Pro Edition) to 313 HP (Prime Edition) |
| Infotainment |
15-inch touchscreen with voice control |
| Price (from) |
58,990 € |
4. BMW 5 Series/i5
Award: “German Car of the Year 2025” The business sedan relies on flexible drive options – from combustion engines to the all-electric i5.
| BMW 5 Series/i5 (2025) |
Data |
| Electric motor (i5) |
340 hp, range up to 582 km |
| Hybrid variants |
Up to 489 hp system power |
| Innovations |
31-inch rear seat display, automated driving up to Level 3 |
| Price (from) |
63,200 € |
5. Mercedes-Benz S-Class
Top facts:
- Optional Level 3 autonomy mode
- Up to 671 hp in the plug-in hybrid S 580 e
| Mercedes S-Class (2025) |
Data |
| Engine options |
3.0-liter hybrid, 4.0-liter V8, plug-in hybrid with 503 hp |
| Interior |
MBUX Hyperscreen, actively ventilated leather seats |
| Security |
PRE-SAFE® Impulse Side, reversing assistant with AR overlay |
| Price (from) |
117,750 € |
6. Porsche 911
Highlight: Return of the manual 6-speed transmission in the T-model variant
| Porsche 911 (2025) |
Data |
| Motor |
3.0 liter biturbo boxer (388 hp) |
| Acceleration (0–100 km/h) |
4.1 seconds (Carrera S) |
| Design updates |
Revised front apron, new LED matrix headlights |
| Price (from) |
122,095 € |
7. Audi A8
Technology highlight: Predictive Active Suspension with AI-controlled road prediction
| Audi A8 (2025) |
Data |
| Motor |
3.0-liter V6 turbo (335 hp) |
| Interior |
Dual touchscreens (10.1 + 8.6 inches), sound glass sound system |
| Assistance systems |
Night Vision Assistant, Intersection Assistant |
| Price (from) |
93,295 € |
8. BMW 7 Series
New in 2025: Standard panoramic glass roof with LED lighting
| BMW 7 Series (2025) |
Data |
| Engine options |
3.0 liter hybrid (375 hp), 4.4 liter V8 (536 hp) |
| Infotainment |
BMW iDrive 9 with 31-inch rear-seat entertainment |
| Special equipment |
Executive Lounge with footrests and tablet control |
| Price (from) |
100,900 € |
9. Audi S8
Performance data:
- 4.0-liter V8 biturbo (563 hp)
- All-wheel steering and sports differential
| Audi S8 (2025) |
Data |
| Acceleration (0–100 km/h) |
3.8 seconds |
| chassis |
Adaptive air suspension with Dynamic Ride Control |
| Exclusive equipment |
Valcona leather with diamond stitching, cool box in the rear |
| Price (from) |
145,000 € |
10. Mercedes-AMG S63
Technical masterpiece:
- 802 hp plug-in hybrid drive
- Electric range: 33 km
| Mercedes-AMG S63 (2025) |
Data |
| System performance |
802 hp (V8 + electric motor) |
| torque |
1,430 Nm |
| Materials |
AMG carbon fiber package, nappa leather with microfiber details |
| Price (from) |
195,000 € |
Trends 2025: Why these models are convincing
- Electromobility: Models such as the VW ID.7 and BMW i5 show that German manufacturers are catching up in terms of range and charging speed.
- Hybrid diversity: From mild hybrids (Mercedes GLC) to plug-in hybrids (AMG S63), German brands cover all needs.
- Autonomous driving: Level 3 systems in the S-Class and the BMW 7 Series make long journeys more relaxing.
